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Ethical practice is the heart of good quality coaching. It is the foundation of trust, safety and professional credibility. Developing Ethical Maturity is a practical guide to the 2025 ICF Code of Ethics, translating values, principles and standards into clear choices coaches can apply in real client work. This essential guide explains how ethical conduct and the Core Competencies operate together. It provides the reader with a structured approach to working through grey areas and coaching dilemmas, and addresses contemporary challenges such as working on technology platforms, confidentiality, dual roles and AI-enabled coaching. Developing Ethical Maturity uniquely also provides focused preparation for the ICF ethics examinations at ACC, PCC and MCC levels, alongside lessons drawn from common complaints, and richly varied global case studies. This is an essential read for every professional coach.
About the authors: Jonathan Passmore is an award-winning chartered psychologist and professor at Henley Business School, UK and University of Evora, Portugal. He is one of the most published writers and researchers in the field of coaching. His work has been translated into more than a dozen languages. Lola Chetti is a leadership specialist and a global organisational coach based in New York City. She has over 3,800 hours of coaching practice and 16 years of experience in leadership development consulting and coaching.